Refresh. Upgrade. Plan.

One-Day Marketing

Workshop

The problem

You’re feeling a bit stuck and spinning your wheels, not sure what steps to take next. Your business isn’t quite aligned and articulated to your ideal client. You’re not sure where your losing customers, or how to attract new ones.

You need an expert to take a fresh look at your business and help you strategize next steps (but you don’t need to add another full-time team member).

We can give you a big jumpstart in one day.

You need a VIP day to review your business, get clarity, and strategize next steps.

The agenda

Your day is bespoke, but I have created a loose agenda to be sure we cover the crucial areas of your business. We will not only take action on the day (designing, writing, creating a schedule), we’ll also set you up with a plan moving forward.

  • We’ll have a 45-minute call so I can get background info about your goals and what you want to focus on during your workshop.

  • We’ll dive deep into your brand, website, content, and strategy. You’ll walk away with a good foundation of ideas and action steps to boost your business.

  • We’ll check in a few weeks later to answer questions and be sure you’re on track with your goals.

  • Prep call, 6-hour VIP Day Workshop, personalized Business Playbook with detailed notes for you, updated branding board, content plan, 3 branded slide decks, “Ongoing SEO” strategy, and follow-up call.

planning party

We’ll review what works and what doesn’t so you have a clear vision for your business

branding board

Being consistent with your brand voice, fonts, and colors makes creating content easier and adds credibility

website review

I’ll ensure your website is up-to-date with your current offers and each page leads clients to take action

Email sequence

I’ll review your email content and make suggestions to help you convert subscribers into clients

SEO

Become more visible to people who are looking for you. I’ll show you how to set up an ongoing SEO system

Content plan

You’ll know what to post on social media and in your newsletter and blog so you stay top of mind with clients

When we’re done

We’ll ensure your website is up-to-date and SEO optimized so people can find you, your brand has a consistent look and voice, and you stay top of mind with clients because you have a social media, blog, and newsletter content schedule. I’ll plug it all into your Business Playbook so it’s conveniently in one place.

Why me?

Credibility comes from experience and I’ve been helping businesses like yours with marketing and technology for 10+ years.

My areas of expertise:

copywriting ∙ business analysis ∙ marketing strategy ∙ branding ∙ product design ∙ UX/UI ∙ automation flow ∙ writing newsletters, blog, social media content ∙ video ∙ creating offers ∙ SEO ∙ and more

This versatility means I can step in and provide insight and action steps so you have a clear plan. And we’ll check in later to make sure you’re on track because I care about your success.

Before working with Terra, I was so scared to be visible online.

In just 3 sessions together, I went from zero to updating my LinkedIn profile, having a social media strategy that makes sense to me, an email welcome sequence, blog posts, and enough content for the next 2 months.

She is so patient, lovely to work with, and knowledgeable.

She makes EVERYTHING related to marketing so easy.

After every session, I felt relieved and clear about my next steps. I had enough of a push to start doing things on my own.

Fanny
Swiss Escape Incubator

BONUS: Your Business Playbook

I’ll create a summary book for you, including

  • MY NOTES from the day for you to review and implement

  • PLANNING PARTY worksheets to keep you on track

  • BRANDING BOARD to make consistent design easy

  • BRAND VOICE GUIDE to share with your team to get support around writing for website and content

  • 3 branded SLIDE DECKS for you to plug and play

  • SEO REPORT so ideal clients can find your website

  • smart CONTENT PLAN coordinated with your launches so you know what to post and when

Share it with your team so everyone is on the same page.

Investment

You get:

  • prep call + research by me

  • VIP Day

  • Business Playbook with my notes and your business collateral

  • follow-up call

$1500

part one: before

15-minute strategy call

Let’s get on the same page about your business and your goals for the day.

Background research + review

I will review your website and send you a video with my thoughts.

I’ll create a branding board based on your current fonts, colors, and voice.

part two: the day

Review

We’ll look at your brand together to make sure it still represents you.

We’ll change anything that doesn’t align with your goals.

Learn

I’ll teach you how to set up what I call “Ongoing SEO” so your content is always easy to find.

Ask me anything about business and marketing. This is YOUR time.

Strategize

Planning party! Following my popular planning process, we’ll strategize your year and drill down to what you need to do in the next week/month/quarter to hit your goals.

We’ll create a content plan together, integrating your launches and other important events.

part three: after

Your Business Playbook

I’ll build your Business Playbook complete with my notes from the day, your planning party worksheets, branding board, brand voice guide, Ongoing SEO strategy, 3 branded slide decks, and your content plan.

45-minute check-in

We’ll touch base a couple weeks later to clarify any questions and be sure you’re on track.

Clarity

•

Strategy

•

Action

•

Clarity • Strategy • Action •

Are we a good fit?

Let’s talk!